Articles

Demand Planning

Trends—January 2014

Trends—January 2014

Getting Demand Forecasting in Hand In the demand-driven logistics domain, forecasting is king. Companies that are best able to predict sputters and spikes, then react and execute against those signals, will gain a competitive advantage. But given today’s market uncertainty—the economy, consumer purchasing power and appetite for new products, sliding holiday seasonality, and emerging omni-channel […]

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Predicting Demand Levels Down the Road

No business wants to face a drop in demand for its products, but many companies have experienced just that during the global economic downturn. One such company, Wichita, Kansas-based polymers and fibers manufacturer INVISTA, seized the opportunity to get better visibility into, and control over, its demand and inventory planning. As one of the world’s […]

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