Reuse Service of Use to Container Shippers

CMA CGM and Hapag-Lloyd, two of the world’s largest liner shipping companies, now offer reUse, a container management service, in Mexico. The service is made available on the online platform of Avantida, an INTTRA company. It is the first time this service is offered in Mexico, and represents Avantida’s first foray into the North American market.

Here’s how reUse works: Once an import container has been unloaded, it must be taken back to the port or assigned depot. With reUse, transport companies can request the liner shipping company to use that same container and bring it straight to their export customer to get loaded.

This way, transportation companies avoid waiting times at depots and terminals, and eliminate unnecessary mileage. It also provides the additional benefits of reducing CO2 emissions, optimizing the planning of trucks, avoiding congested areas around ports, and avoiding disputes with ocean carriers via Avantida’s formal approval process.

Over the past year, Avantida has both expanded in existing markets and entered new ones, including Germany, France, Poland, Lithuania, and now Mexico. The platform is now available in 12 countries, with almost 4,000 registered companies and an average of 1,600 transactions daily.